MOTOR VALLEY FEST 2026 – Modena

May 28 - May 31

Motor Valley Fest is a celebration of the Land of Motors: a journey through innovation, culture, passion and design in the heart of Emilia-Romagna.
Here where four- and two-wheel myths are born, automotive excellence, legendary brands, universities, startups and talent meet.
An open-air festival of the Land of Motors of Emilia-Romagna, scheduled for May 28-31, 2026, open to all, where the roar of engines meets the future of mobility.

The Inaugural Conference of the eighth edition of Motor Valley Fest, entitled “Global Trends, New Frontiers and Human Responsibility,” will be held on May 28, 2026 at 9 a.m. at the Storchi Theater in Modena. After institutional greetings, the program includes a series of keynote speeches of international scope, featuring:

– Jan-Christoph Köstring and Gemma D’Auria, Senior Partners McKinsey & Company
– Father Paolo Benanti, Chairman of the Commission on Artificial Intelligence for Information, Presidency of the Council of Ministers
– Daniele Pucci, CEO of Generative Bionics
– Bruce Baumgartner, Vice President Supply Chain, Quality & Reliability, Zoox

At 11 a.m. the Motor Valley Top Table, a discussion between the top management of the district’s major brands, will come to life:

Andrea Pontremoli – President Motor Valley and CEO Dallara Group
Benedetto Vigna – CEO Ferrari S.p.A.
Santo Ficili– CEO Maserati S.p.A. and Alfa Romeo
Horacio Pagani – Founder and Chief Designer Pagani Automobili S.p.A.
Stephan Winkelmann – Chairman and CEO Automobili Lamborghini S.p.A.
Claudio Domenicali – CEO Ducati Motor Holding S.p.A.

A symbolic ribbon cutting will be held at 1 p.m. in the presence of dignitaries.

The opening event is open to the public upon reservation on the official Motor Valley Fest website and is streamed live on the Motor Valley Fest website and YouTube channel.

For the Cluster, President Dr. Saverio Gaboardi will participate.